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Sales Process Optimization04 / 06

Find where sales slows down.

We map your sales process, remove avoidable friction and give your team a clearer way to move the right opportunities forward.

Improve your sales process See what's included

Fewer stages, clearer criteriaA forecast built on the real pipeline

What's included

What you actually get.

  • Four to six of your real sales calls sat in on, not a questionnaire filled in from memory
  • Defined pipeline stages with clear entry and exit criteria
  • A simple qualification framework, so time goes to real opportunities
  • Forecasting you can actually trust when planning cash flow and hiring
  • A written sales playbook new hires can actually learn from
  • Onboarding materials so new reps ramp faster

Our process

How this actually gets built.

  1. 01

    Shadow

    Sitting in on real calls and deals to see how selling actually happens at your business.

    You getFour to six of your real calls and deals sat in on, and a written read on how selling actually happens here.

    €1,000excl. VAT · covers steps 01 and 02
  2. 02

    Gap mapping

    Where deals stall, where qualification is missing, where forecasts go wrong.

    You getA written map of where deals stall, where qualification is missing, and where the forecast goes wrong.

    Included with step 01
  3. 03

    Redesign

    Pipeline stages and qualification criteria rebuilt around what actually happens.

    You getPipeline stages with entry and exit criteria, and a qualification framework a rep can apply during a call.

    €1,000excl. VAT · one-off
  4. 04

    Playbook

    Everything documented, so it doesn't live only in one person's head.

    You getA written sales playbook and onboarding materials a new hire can learn from without shadowing someone for a month.

    €1,250excl. VAT · one-off
  5. 05

    Train & measure

    Team trained on the new process, then refined based on what actually happens.

    You getThe team trained on the new process, and agreement on the three or four numbers worth watching.

    €500excl. VAT · half a day

All five steps together come to €3,500, instead of €3,750 taken separately. A 15% deposit when you accept the proposal, the rest when the work is delivered. Prices excl. VAT. Dutch VAT of 21% applies; EU businesses with a valid VAT number are invoiced under reverse charge.

Good fit if

When this is the right move.

  • Results depend entirely on one person's instincts
  • New hires take months to become productive
  • Your forecast is a guess dressed up as a number

Start with the frame

Ready for a sales process that scales?

Start with a free 30-minute assessment. No obligation, no sales pitch. You get a clear read on where deals slow down today and which step is worth fixing first.

Improve your sales process Use the contact form

Prefer email? Write to info@framewright.cloud.