Marketing Strategy & Systems02 / 06
Marketing your team
can keep running.
Know what to say, where to say it and what happens next. We turn scattered marketing activity into a clear, workable system.
One or two channels, done properlyA playbook you can run without me
What's included
What you actually get.
- A written marketing audit: what's converting, what's busywork, and what to fix first
- Positioning and messaging in your customers' words: who you're for, and what makes you different
- A channel plan: where to actually show up, and where to stop wasting time
- A content calendar and template system your team can run without you
- Basic marketing automation: email sequences and lead capture set up and connected
- Simple reporting so you actually know what's working and what isn't
- A searchable documentation site, handed over as files on your own hosting
Our process
How this actually gets built.
-
01
Audit
What you're doing now, what's actually converting, and what's just busywork.
You getA written audit: what works, what doesn't, and a fix list in the order to tackle it.
€500excl. VAT · one-off -
02
Positioning
A clear, specific answer to "why you, not them", in language your customers actually use.
You getThree short interviews with your customers, a half-day workshop, and a positioning and messaging document you can hand to anyone who writes for you.
€1,500excl. VAT · one-off -
03
Channel plan
Which one or two channels are worth the effort, and in what order to tackle them.
You getOne or two channels with the reasons, a 90-day plan, the numbers to watch, and the list of channels to drop.
€1,000after steps 01–02 · €1,500 on its own -
04
Systems setup
Templates, calendar, and automation built and documented, not locked in my head.
You getContent calendar, templates, simple reporting and a searchable documentation site, handed over as files on your own hosting from day one. Email sequences and lead capture are quoted in hours before we start.
€1,000+ €99 per hour of automation -
05
Handoff or ongoing
Run it yourself with the playbook, or I stay on to run it alongside you.
You getThe documentation is yours either way. If I stay on, it's four hours a month, and unused hours roll over for up to three months.
Freehandoff · ongoing €200 a month for 4 h
Steps 01 to 03 together come to €3,000. A 15% deposit when you accept the proposal, the rest when the work is delivered. Prices excl. VAT. Dutch VAT of 21% applies; EU businesses with a valid VAT number are invoiced under reverse charge.
Good fit if
When this is the right move.
- Your marketing happens whenever someone finds the time
- You're active on channels that don't actually reach your buyers
- You've never actually written down who your ideal customer is
Start with the frame
Ready for marketing that actually runs?
Start with a free 30-minute assessment. No obligation, no sales pitch. You get a clear read on what to say, where to say it and what your team can realistically keep running.
Prefer email? Write to info@framewright.cloud.